Web Ecommerce Solutions

    

Carving an Ecommerce Marketing Niche Selling Custom Tank Tops

Neon South Tank TopsIf you're looking for ways to carve an ecommerce niche in your web marketing strategy, consider the following example of how custom tank top provider, The Neon South, does it.

For users looking at an opportunity to design their own custom tank tops, ecommerce business - TheNeonSouth.com - provides the required design tools for creating exciting designs on tank tops and t-shirts. TheNeonSouth.com has a huge collection of tank tops of attractive neon colors.

While on the ecommerce site, users can look in to the various custom tank tops listed and customize the selected tank top by using the design tool.

The Neon South includes an integrated design studio as part of their Ecommerce platform. Through this design studio, users can choose from a variety of designs, clip arts and even add their own art to the selected tank top for customization.

Design Studio Features

Design Studio, built into The Neon South website, comes with a number of features, including:

  1. Collection of Design themes
  2. Clip Art Collection
  3. Text Editor for adding custom formatted text
  4.  Layer Manager

Custom Design Theme Collection

Design Studio provides an exhaustive listing of customizable design themes for the users to choose from. The different themes available for selection include:

  1. College and Campus and Athletic Department
  2. Business
  3. Events and Parties
  4. Mascots
  5. Holidays
  6. Military
  7. Motorsports
  8. Fashion
  9. Religion
  10. School activities

When a user selects a particular design theme from the above mentioned design theme collection, the design images and arts collection available under the selected design theme gets displayed. Users can also choose from sub design themes available under major design themes. Holidays major design theme comes with sub design themes like Christmas, Easter, Mardi Gras, Mother's day, Valentine Day, Halloween among other sub themes. Similarly, the events and parties collection consists of a number of sub themes like Wedding, Bachelorette, graduation and Birthday parties among others.

Clip Art Collection

Users can also choose from a wide range of clip art collection including Fishing images, Hunting clip art images, Music, Religion, Tattoos, Comic, western image collection among others. In addition to using the existing clip art collection, users can also create their own custom made art by using the "My Art" option provided in the design studio.

Adding Text to Custom Tank Tops

Add Text option available in the design studio helps the user to add their own piece of text to the selected custom tank tops. The created text can be given a unique style by making use of the Font category options provided by the design studio. The various font category options available for selection include 3D, Art Deco, Cartoon, Electric, Gothic, Greek, Metal and Novelty. Similarly there are options to shape the text in the form of an Arch, Pinch, Bulge and Archway.

Layer Manager

The layer manager helps in re-arranging the different text and images added to the custom tank top. Within the design studio, there are also options for copying, cutting and pasting the created design to a different portion of the selected tank top. There are also options for saving a particular design so that it can be re used on other custom tank tops and related products.

Available Neon Color Options

Users can choose from a variety of vibrant neon tank tops including Neon Sky Blue, Neon Yellow, Neon Pink, Neon Green, Honey Dew and Mango among others.

In addition to tank tops, users can also customize their Tees and Hats using design studio features provided by TheNeonSouth.com. After designing custom tees and tank tops, users can then proceed to place the order by mentioning the custom design at the time of adding the products to the shopping cart. Once added to the shopping cart, users can then complete placing the online orders by specifying the exact number of pieces required and shipping information.

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Carve an Ecommerce Niche by Integrating Customization

Custom Neon Tank TopsSo you have an ecommerce site that sells clothing, apparel, and other accessories. But the market is so saturated that you're struggling to compete. The answer: differentiation and developing a sound USP (unique selling proposition.)

Whether for neon tank tops or organic cotton t-shirts, that ecommerce market for clothing is supersaturated. One new and exciting integration that only a select number of retailers are adopting is giving customers the option of customizing their apparel with whatever colors, designs, and material quality they prefer. Although only some ecommerce websites have integrated these capabilities, customized clothing and apparel is starting to gain a lot of popularity because it allows the customer to create something that they identify with and feel that is unique.

Many clothing companies, both casual and formal clothing companies have come up with ways that they can meet the demand of customized clothing for their customers. Selling custom clothing online directly to consumers changed the traditional way that clothing was viewed and sold.

The competitive pricing of custom tank tops and other clothing items such as t-shirts, hats, bags and others has opened up the world of custom clothing to consumers who would love something unique and for those customers who did not think that it was an option for them. Online custom clothing is a relatively new concept that began around 2007. This clothing business model is rapidly gaining ground and continues to grow. Ecommerce continues to grow with people appreciating the options and the convenience of shopping and creating things online as opposed to in person.

An Example of How One Company Created a Niche in the Tank Top Market

Well known for their custom tank tops, neon tank tops, and pocket tank tops, the TheNeonSouth.com is one of the clothing companies that has caught on to this ecommerce strategy. Customers can go online and select their preferred design or even design their own logo and the company will make custom tank tops and other apparel items for them.

This is especially convenient for organizations, fraternities, sororities, schools, corporate promotions, clubs, bachelorette parties and other small and large groups who would like apparel that identifies them. As a result, The Neon South's custom tank tops and other products have found sound groups of market segments that the company can go after via many forms of marketing and advertising. In essence, offering custom tank tops, especially neon tank tops and pocket tank tops, offers customers of The Neon South a fun and interesting to decide how they would like to represent themselves through the clothing that they wear.

Know the Markets Who Crave Custom Clothing

Online custom clothing customers are mostly young professionals, teenagers and young adults who want custom tank tops and other clothing without having to pay exorbitant prices for unique clothing items. There are plenty of clothing options available which range from low prices to extremely high end apparel options.

Young people are looking for unique items that allow them to express their individuality without having to pay the high prices that alternative custom clothing companies have offered in the past. Many clothing companies are also coming up with models where people can have custom made and designed clothing at more friendly prices.

Integrating the Proper Web-based Software for Customization Capabilities

The way most custom clothing websites do this is by doing a common website integration with the right web-based software like Design Studio. The software allows customers to design their own custom tank tops online and the company prints them out and gets them to the customer.

The software enables a clothing company to carve out a niche in its field because of offering customization services which has a wide customer base. Custom tank tops, t shirts, hats, bags, track suits and so many other items can be offered to customers who are looking for unique and quality clothing items that allow them to express themselves.

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Custom Tank Top Ecommerce Solutions by TheNeonSouth.com

TheNeonSouth.com should be your first stop if your group needs an on-trend, custom tank top design. From watermelon pink to ice blue, they have over 20 colors to choose from, and they also offer three styles of super comfy, quality tank styles. Designing the perfect custom tank top for your next event, class trip, club, sorority or fraternity is a simple and fun task with TheNeonSouth.com's easy to use design studio.

You don't need to install or download any software to get started designing custom tank tops. Just visit TheNeonSouth.com, pick the style and color tank top that you want, play around with the text and design, and you'll be ready to order. Their ready-to-order designs feature catchy southern sayings with a modern twist and stylish color combos. They also have a special selection of city-centric designs in their festival shop, so you can show off where you're from.

Custom Tank Tops for Sororities & Fraternities

Sororities and fraternities will find a ton of designs in the studio gallery that can be customized just for them -- and, yes, it's all officially licensed. If you want to make sure you're looking good before Greek Week, spring break, holiday parties, or your sorority or fraternity's next charity event, you can't go wrong with a custom tank top from TheNeonSouth.com.

Should you want to design unique custom tank tops that aren't readily available in their studio gallery, TheNeonSouth.com can create one just for your sorority or fraternity.

TheNeonSouth.com apparently loves sororities and fraternities, but they've got plenty of designs for everyone else, too. Their design studio gallery has a good selection of options for those who haven't pledged, and they welcome requests for custom designs. TheNeonSouth.com's custom tank top designs are unique and edgy, and would make a great alternative to the shirts normally seen at reunions, birthday parties, and other group events.

Low Order Minimum on Custom Tank Tops

Want to order, but don't need a ton of tanks? Unlike some providers of custom tank tops on the web TheNeonSouth.com has a low order minimum of 20 for most of their tank tops, which is perfect for smaller groups, birthday parties, and reunions. If you need a custom design for your tank tops, just send a quote request and TheNeonSouth.com will get back to you within an hour during regular business hours.

They'll create a design for your tank tops and send a custom design proof within 24 hours so that you can get your order in a hurry. Best of all? TheNeonSouth.com includes your custom-made, amazing design with your order at no additional cost. If you're ordering for a group whose members want to pay for their tank tops separately, just let them know and TheNeonSouth.com will set up a link for each person to pay for their purchase individually.

Awesome Customer Service & Support

TheNeonSouth.com aims to make outfitting you with the perfect custom tank top a breeze, and they completely stand by their products and design services. Your custom order is guaranteed to be just how you want it, and they're not afraid to admit when they've made a mistake. It's rare that they don't nail the perfect design, but if your order isn't correct, they will fix it at absolutely no additional cost. Rest easy, and know that you'll be thrilled with your tank tops from The Neon South

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